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Potentia App


potentia app

building psychological, social and emotional skills


Potentia is a web-based application, designed to help users build their psychological, social and emotional skills. Users build their personal skills through science backed missions and exercises. Straightforward, everyday exercises allow the user to easily practice new skills with their lifestyle in mind. A simple user interface and engaging gamification make for an enjoyable experience, that users continue coming back to. 


I owned both the experience design and visual design of the application. My experience design role involved the creation of the user journey, user personas and user experience. My visual design role involved developing the new brand, creation of a style guide and component library, creation of infographics and visual design of all screens. I worked closely with the development team for testing and implementation.